Great effort out of Fallon London on behalf of Cadbury Milk Chocolate. The strategy is "There's no clever science behind it - it's just an effort to make you smile, in exactly the same way Cadbury Dairy Milk does." The execution is, well, just watch it. It's great. Via Adfreak.
Monday, September 3, 2007
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Great effort out of Fallon London on behalf of Cadbury Milk Chocolate. The strategy is "There's no clever science behind it - it's just an effort to make you smile, in exactly the same way Cadbury Dairy Milk does." The execution is, well, just watch it. It's great. Via Adfreak.
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